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Email Marketing Specialist

Buytopia.ca and Shop.ca are part of the EMERGE E-Commerce portfolio, a well-funded, fast growing Canadian company that carries iconic online brands around the world including Canada’s largest pure play products marketplace, and is an official Aeroplan partner. The company has a multi-million member base spanning Canada, UK and the US, with new markets coming online in 2017.

We're looking for enthusiastic individuals that can push forward the development of our company as we rapidly climb up the industry ladder!

Description

  • Control and ownership of scheduling, deployment and reporting of multiple daily email campaigns for all our brands
  • Ability to build and modify, new and existing email templates
  • Modify graphics/images to use within email templates
  • Responsible for end to end management of multiple email databases; including uploads, subscriber analysis, targeting and custom audience generation
  • Experience with A/B and multivariate testing to constantly improve open and click-thru rates
  • Use reporting and analytics to determine campaign effectiveness and propose tests and ideas for improvement
  • Strong understanding of subscriber acquisition and retention
  • Review new technologies and keep the company at the forefront of developments in email marketing

Requirements of the role

  • BA/BS Degree in Business, Marketing or a Technology related field is preferred
  • 1-2 year experience in Email Marketing Preferred
  • Strong working knowledge of HTML coding and design
  • Familiarity with any scripting language is an asset
  • Excellent knowledge of MS Excel and working knowledge of SQL is an asset
  • Strong knowledge of CAN-SPAM regulations
  • Excellent written and communication skills
  • Ability to work in a fast-paced environment with tight-deadlines
  • Ability to work flexible hours
  • Experience with third-party Email Service Providers (e.g. Marketo & Exact Target Experience Strongly Preferred)

Job Type: Full-time

Required education:

  • Bachelor's

Required experience:

  • Marketing: 1 year

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Additional Details

Category: Advertising / Marketing
Location:
Emerge (Buytopia.ca & Shop.ca)
.
Toronto, ON, CA
M5V3X6
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Posted: Sep 11, 2017
Deadline: OPEN
  Apply Now (This company has requested a direct email with resume attached)
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