Marketing Coordinator

Basketball World Toronto is Toronto’s most exciting and professional grassroots basketball organization that plans, develops and manages high-quality year-round basketball programs including leagues, camps, and tournaments for men, women, and youth.


POSITION – We require a youthful, dynamic, basketball (sports) minded marketing expert to help with the marketing, advertisement, promotions, and development of all of BWT’s basketball programs. Reporting to the Director and/or the Program Manager, the successful candidate will be responsible for, but not limited to:

  • Develop key marketing plans, strategies, tools and cultivate relationships
  • Plan, lead and develop the marketing team including managing interns, other office staff, game site and marketing teams
  • Lead the current marketing and promotion initiatives and work to enhance their effectiveness
  • Identify areas to target growth, program participation, and development by searching for opportunities across corporate and community organizations
  • Manage all marketing and communication campaigns to participants and key fundraising partners
  • Develop and oversee all social media channels and strategies
  • Maintaining constant communication with customers, partners and help track participation involvement and partner return on investment.
  • Prepare weekly and monthly summaries of marketing communications and initiatives for the Director.
  • Keep up to date on marketing trends and innovative tools within the industry.


  • Previous marketing experience within the direct to customer sports market is required.
  • Excellent organizational, time management and problem-solving skills
  • Proven ability to develop and secure partnerships with local business and organizations.
  • Knowledge and passion for marketing at the grassroots sports community level.
  • Excellent interpersonal skills, working within the corporate and public realm.
  • Positive, enthusiastic and committed to getting the job done
  • Ability to manage a varied workload, work under pressure and meet deadlines
  • Reliable, punctual, hard work and motivated self-starter who likes to build things from scratch.
  • Highly proficient in G-Suite, Mailchimp, Adobe Suite, Evernote and Task Management Apps and systems as well as the ability to learn quickly.
  • Knowledge and interest in the game of basketball, the basketball industry in the city, or the NBA, or NCAA Basketball or CIS basketball are assets.


  • Your commitment would involve working 10am - 5pm with some weekend / weeknight work on the days of the programs/external events as required to market our programs.

Job Types: Full-time, Contract, Permanent

Salary: $17.50 to $20.00 /hour

Required experience:

  • Marketing: 5 years

Required education:

  • Bachelor's

Job Location:

  • Toronto, ON

Required language:

  • English


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Additional Details

Category: Advertising / Marketing
Basketball World Toronto
York, ON, CA
Map This!
Posted: Apr 16, 2018
Deadline: OPEN
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