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Travelweek
Toronto, ON

Digital Content & Product Specialist

 

The Travelweek Group of Companies has been keeping travel agents up to date with the latest travel industry news for 45 years. Today, in addition to the weekly printed publication Travelweek, there is Travelweek Daily sent by e-mail, the French-language Profession Voyages, the monthly Travel Professional, our comprehensive website Travelweek.ca, Envoy Networks distribution, an agent e-learning platform, the new virtual reality product and more.

 

Job Description

The Digital Content Specialist will take ownership of digital side of Travelweek including travelweek.ca, Travelweek Daily, social media, video to maximize traffic and other marketing metrics. This includes:

  • Posting articles and photos through WordPress in consultation with the editorial team
  • Manage updates of the website and newsletters by coordinating freelance developers and graphic designers
  • Creating and sending Travelweek Daily e-newsletter
  • Analyzing Google Analytics and other metrics to maximize traffic and engagement
  • Project management of online campaigns for clients
  • Posting on social media channels and driving ongoing social media strategy
  • Providing formal and ad-hoc reporting of statistics and metrics
  • Working with videographer and clients on video content

 

Skills

  • HTML – Beginner/Intermediate – Adobe Dreamweaver
  • WordPress experience – Intermediate – Front-end
  • Email Campaign Management
  • Video Editing - Basic/Intermediate – Adobe Premiere
  • SEO
  • Google Analytics – Intermediate
  • Social Media Management – Experience with Buffer preferred
  • Campaign Management
  • Account and Relationship Management
  • Competent English Writing Skills

 

Preferred

  • Graphic Design – Adobe Creative Suite
  • SEO
  • Reporting
  • Google Analytics

 

Start Date

ASAP - Apply by April 20. 

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Additional Details

Category: Online
Location:
Travelweek
370 Queens Quay West, Suite 113
Toronto, ON, CA
M5V3J3
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Posted: Apr 16, 2018
Closing: Apr 20, 2018
Type: Full-time
Experience: Intermediate
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