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SchedulePro
Vancouver, BC

MARKETING SPECIALIST

SchedulePro speeds up workforce scheduling for world-class brands such as Ford, Procter & Gamble and Shell Oil. We help Fortune 500 companies reduce costs while increasing safety through a solution that truly adapts to how they work. Due to exponential growth, SchedulePro is looking for a Marketing Specialist to join the Vancouver Marketing team.


Marketing Specialist

The Marketing Specialist plays a vital role in managing growth and marketing initiatives by planning and executing data-informed campaigns and programs.


Responsibilities

  • Manage and lead go-to-market campaigns, including research & strategy, messaging, tactical planning, execution, reporting and optimization
  • Write project briefs and manage projects through to completion, then optimizing as necessary to generate maximum ROI
  • Lead day-to-day tactical execution with agency/freelance partners using paid digital media (PPC, social ads), email, blog, website, case studies, fact sheets, SEO, organic social, video, etc.
  • Conduct research to create data-driven strategies by analyzing web (Google Analytics), product usage metrics, and industry insights to create actionable insights for campaigns and programs
  • Coordinate event planning for international trade shows to gain maximum impact and lead generation, including event planning, activation, collateral development, displays and logistics
  • Build and manage relationships with internal teams (sales, product management, etc.)
  • Support business decisions by providing product, industry, market, and competitive analyses
  • Work with leadership team to Implement process improvement initiatives and identify product and marketing opportunities as necessary

Skills and Qualifications

  • Bachelor’s Degree or Diploma in Marketing, or equivalent work experience
  • Minimum of 2 years digital marketing experience
  • Proven ability to drive data-informed marketing campaigns and customer research
  • Google Analytics and product performance reporting skills
  • Knowledge of email, SEO, PPC, paid social and social media best practices
  • Extremely well organized, detail oriented, creative, and energetic
  • Ability to work under pressure and meet tight deadlines
  • Strong written, verbal and interpersonal communication skills
  • Excellent Excel, PowerPoint, Word, and Outlook skills
  • Experience with WordPress and Adobe Creative Suite an asset

Ready to advance your career with SchedulePro? Send your cover letter and resume.

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Additional Details

Category: Advertising / Marketing
Location:
SchedulePro
V6Z 2K6
Vancouver, BC, CA
V6Z2K6
Map This!
Posted: Dec 02, 2018
Deadline: OPEN
  Apply Now (This company has requested a direct email with resume attached)
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